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By April Kosky

Milan Fashion Week AW18 Round Up


Fendi

Logo mania continued in full force for Fendi’s AW18 collection. Not only was the classic brown Fendi print on display on many of the garments, but Karl Lagerfeld teamed up with Instagram artist @hey_reilly to create a Fila-inspired Fendi logo, bringing the traditional Italian house more in line with the street. As seen on many other runways this season, cowboy boots were styled with almost everything, but were bought into the Fendi spirit with all-over logo prints. The street-inspired jumpers were styled with sophisticated, lady-like boxy tailoring inspired by Lagerfeld’s love of “Clean, white cotton sheets.” Our favourite look? The black fuzzy Fendi-print sweatshirt paired with vinyl check skirt and matching knee-high cowboy boots. Genius.

 

Gucci

Where to start with Gucci’s AW18 show? You could start by talking about the baby dragons and lizards that models carried as they walked, or you could focus on the rubber severed heads that some held in their arms. For us though, the clothes were the real point of discussion. As per usual, Alessandro Michele created a collection that has sparked both interest and controversy. Taking inspiration from a diverse range of cultures, his work can be seen as culturally appropriating, but it makes sense – he has fans from all over the world. Gucci branding was everywhere, and mixed in with references from 1920s flapper culture, Russian headscarves, and Manga. The show was almost anti-gender, with boys and girls walking the runway in non-gender-specific outfits. As Michele said, “Now, we have to decide what we want to be.” He’s given us a pretty wide choice.

 

Prada

The Prada AW18 show was designed to delight and disturb. Miuccia Prada played a trick on guests on their arrival – after waiting for the elevator to arrive, guests were required to walk up four flights of stairs. The show took place in the Rem Koolhaas extension to the Prada Foundation, and Miuccia teased that this was “[a] little revenge on the art world, occupying the art space.” Soon, this new wing will be filled with art, and Miuccia has always been a supporter of the idea that fashion is as serious as art. The backdrop to the show was a mirrored black floor, creating a dystopian feel to the room, and the clothes themselves were just as jarring. Bold neon logos were emblazoned across chunky knits, and evening dresses were fashioned from black anorak material and bright tulle. Pink, ugly neoprene boots were sent down the runway with evening wear, and the whole show was filled with juxtapositions. For the first time since Naomi Campbell in 1997, a black model, Anok Yai, opened the show. The collection inspired questions and was intended to empower women. Miucci explained to Vogue, “My dream is for women to be able to go into the street and not be afraid. I wanted to have the freedom exaggerated.”

 

Versace

Checks were everywhere, on almost everything this season at Versace, and we are here for it. Donatella showed us how to style miss-matched checks in all colours and in a variety of different styles... #cluelessvibes. Sticking to traditional Versace silhouettes, with 80s-style cinched-in waists, models strutted down the runway in a mixture of classic blacks and vibrant patterns. The checks and colours were cool, but what interested us most was her nod to modest dressing. Many of the outfits were styled with headscarves. Unlike most other brands, this was not in a tokenistic way, but considered carefully and styled with a wide selection of outfits. Many of the clothes were brash and sexy, as Versace always is, but the use of headscarves, especially from someone like Donatella Versace, is food for thought.

 

Tommy Hilfiger X Gigi Hadid 

For their fourth, and final collaboration, Tommy and Gigi went to Milan. 63 looks were sent down the runway, showcasing a Formula One-inspired 'see-now, buy-now' collection. Gigi, Bella, Winnie Harlow, Hailey Baldwin and Joan Smalls were among the powerhouses walking in the show, alongside famously 'hot felon' Jeremy Meeks. The Formula One inspiration is just a hint of what is to come for Hilfiger - he has recently signed a contract with four-time Formula One champs Mercedes-AMG Petronas Motorsport. The show featured A LOT of abs, and while we love a strong stomach, we're not sure how wearable some of the teeny-tiny bra tops really are. Try pairing with super-high-waist bottoms, as seen in the show, for an actually wearable look. Blue, white, red and black were the colours on display. Turn to the royal blue leather trousers for an update on classic black. Black and white racing check was seen on swimsuits, accessories and separates. For an easy way to add this to your look, pick up one of the chokers or visors seen on models. The best part of the collection? The fact you can buy it all right now. 

 

All image credit to Vogue.com


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